Blog posts by Tom Libby
5 May 2016 by
The US car shopper faces an almost overwhelming choice when he enters the market
15 April 2016 by Tom Libby
Owners of premium vehicles have been more likely to acquire another same-make vehicle in the fourth quarter than during any other...
4 April 2016 by Tom Libby
Retail lease penetration climbed to 30.2% this past January. These data have (at least) four implications.
19 February 2016 by Tom Libby
When Toyota launched the Scion brand in 2003, a friend mentioned that the new brand would have a unique challenge; it would need...
12 January 2016 by Tom Libby
New products' cannibalization of existing products has been modest.
23 December 2015 by Tom Libby
Females' share of the industry has risen as crossovers have gained.
4 December 2015 by Tom Libby
Leasing has other uses besides moving mainstream buyers upstream.
5 November 2015 by Tom Libby
SUV buyers are loyal and buy another one
15 October 2015 by Tom Libby
SUV/CUV share will reach 40% in 2015, a record for this category.
2 October 2015 by Tom Libby
IHS Brand Loyalty data indicates that six brands in the U.S. new vehicle industry - Audi, Ford, GMC, Maserati, Mercedes-Benz...
7 August 2015 by Tom Libby
IHS Automotive provides data that shows definitively that brand loyalty and breadth of product portfolio are linked
26 June 2015 by Tom Libby
Recently several luxury makes have added models to their product portfolios, suggesting the overall luxury market might...
7 May 2015 by Tom Libby
Given the brutal competition in the U.S. new vehicle market, each OEM needs to retain as many of its current owners as...
27 April 2015 by Tom Libby
The re-designed 2015 Chevrolet Colorado and GMC Canyon have done well in their few months on the U.S. market.
9 April 2015 by Tom Libby
U.S. new vehicle registration data at the state level show a clear movement of buyers from the Northeast and Midwest to the...
24 February 2015 by Tom Libby
The recent decline in gasoline prices in the U.S. is impacting the mix of new vehicle registrations in the U.S. based on fuel...
2 February 2015 by Tom Libby
Jeep's 2014 U.S. new registrations have climbed 44% through the first nine months, the largest jump of any make and far above...
2 October 2014 by Tom Libby
Alfred Sloan's strategies that built GM into the world's largest automaker remain intact.
23 July 2014 by Tom Libby
Find out which automotive luxury models are best at conquesting non-luxury owners.
3 July 2014 by Tom Libby
Domestic OEMs compete against Asian OEM in the new US car market.
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